The interviewer would like to know whether the candidates did a proper research about the job requirements and about the company that they are applying for.
Remember that if you do not have any knowledge about the company, it will be noticeable within the first words of your answer.
Looking for Information about the company
You should try your best to find out information about the company that you have applied for.
Finding out this information is just one of the many rudimentary activities that are connected to the entire interview process.
The best way to start your research is on the internet. The internet will provide you the current organization status as well as historical aspects of the company. You may find essential information about products and key managers reading info from the company website and on LinkedIn.
You can also contact current employees of the company if you have the right network connections.
How should you answer the question
It is not necessary that you know every piece of information available about the company. Needless to say, that not every piece of information is available. Therefore, answer this question honestly, and try to present the company in a positive light.
Describe the company goals, the company leading products and services and even their organization structure. You can also speak about the prospective team or department that you are applying for and the job requirements.
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