Today’s job search is much different from just a decade ago.
You can be at a real disadvantage if you focus on the tools that are typically used such as trade publications, online job boards, or Craigslist. Networking with close friends isn’t as effective as it once was.
In this tough economic market, you need to take advantage of the entire arsenal you have at your disposal, and one tool that often gets overlooked is LinkedIn.
LinkedIn is the world largest professional network.
What is LinkedIn
Job seekers socialize on LinkedIn to market themselves by connecting directly with employers, managers and recruiters.
LinkedIn is not only for networking (i.e. contacting colleagues and industry professionals) and branding oneself, but it is also good for job search.
It can be used as an effective tool for receiving useful information about the current job market as well as hot tips for your job search.
Yes. LinkedIn is today’s the best location on the Internet for social networking and for job searching for professionals.
I’d say that today, joining LinkedIn is a must for effective (and successful) job search in many fields.
However, you should learn how to make an effective use of this social network not only for your current job search challenge but also for branding yourself and advancing your career.
Using LinkedIn for Your Job Search
LinkedIn has millions of members covering hundreds of industries.
This site is made up of executives from Fortune 500 companies and other successful companies.
The members on LinkedIn aren’t looking to socialize with each other for no reason.
They use this network for their career needs – This platform is target rich and focuses on creating environment for professionals where they can connect, communicate, discuss and eventually find better jobs and advance their career.
LinkedIn provides niche job boards where companies and recruiters post new job openings of their industry.
Best of all – it’s all free.
4 initial steps for a successful job hunting on LinkedIn
You have to take some initial actions for a successful job search on LinkedIn website.
Join the LinkedIn social network, build your “name”, brand yourself, socialize with friends, learn some trends, and participate discussion.
1. Register/Join LinkedIn and create a profile page
You should create an impressive profile page.
Give this profile page special importance just as you treat your resume. This is because as part of connecting others on LinkedIn, recruiters and employers will most probably visit this profile page. Add a photo and include employment history and qualification such as – education, key skills and job experience.
2. Using Keywords
Make use of keywords on your profile page just as you did when you wrote your resume.
Keywords on your profile page are the key job search tools. On your profile page, make sure you include industry keywords which are specific key skills and industry buzz words. On LinkedIn keywords are also the companies you work in and educational institutions you’ve attended because this is how LinkedIn search and connect people.
3. Join groups in your field
Being part of professional groups is one of the best ways to communicate and receive information and advice on the job market including industry news, market trends and most importantly job postings.
Participate in some group discussions to increase your visibility and promote yourself in your industry.
Start connecting with people such as colleagues and friends.
Gradually leverage your network by adding more and more connections.
7 Golden tips to find a job using LinkedIn
Now, let’s find a job,
- The LinkedIn Search Engine – LinkedIn has their very own search engine, which allows you to quickly search through jobs that are available by job title, company name, or keywords. It’s a very valuable tool that is often overlooked.
- Learn Where Others With Your Work Experience are Employed – Use LinkedIn to find companies that employ people that have your skills and work experience. For example, if you live in California and you are a web developer, you can search by keywords and zip code to find companies that employ people with your skills and experience.
- Find the right HR Manager – The best way to get a company “in” is to find the HR manager responsible for hiring. You might know someone that can get you that “in,” but if you don’t then LinkedIn is an excellent way to find that person and make sure your resume lands on his/her desk.
- Find Out What Company Looks for When Hiring – There is a section on LinkedIn called “New Hires,” which lists the latest employees to be hired by a company. If you are really crafty you can contact these people, and see what they did to land the job. But at the very least you can get a good idea of what it is an employer looks for in their hiring.
- Spread the Word – Let your network knows that you are looking for a career move. These days it’s all a number game. It’s about networking and getting the word out to as many people as possible. You can use the LinkedIn “status update” to continuously let your network know your status.
- Build LinkedIn Colleague Recommendations – Building a network of recommendations from your colleagues can be a powerful tool, especially if you are laid off. Be sure to ask your manager for that recommendation after they’ve laid you off. They’re feeling bad and will likely do it right away.
- Learn About Secret Job Requirements – Job listings don’t always tell you the “full details” about what the hiring manager is looking for. If you find a company connection you can get the scoop on what they are really after, and then be sure to incorporate those skills into your resume or application.