The days of aggressively searching through the daily paper’s job section and faxing off dozens of resume to the HR departments are gone.
In just a decade job seeking has dramatically changed. Today there are new tactics that work much better. One of those tactics is networking.
No longer are we depending on a newspaper to identify a job opportunity and then faxing off your resume.
Online Networking as an active job search tactic
As the job market becomes more and more competitive, new techniques for job searching emerged.
An effective job search in today’s market requires online networking using social media networks. What are the factors you need to be aware of ?
1. The use of keywords on social networks
Today you should be relying on new tactics including the use of keywords to find certain employers or for employers to find your resume.
Keywords ties directly to the use of social networks in the job searching process.
Employers and recruiters turn to social networking sites such as LinkedIn or Twitter to find candidates that meet their needs. That’s why establishing keywords based on your skills, building your online reputation, branding yourself, and managing yourself, are so important.
Today’s job search needs a new way of thinking.
It isn’t about what you do. It’s about who you are, what you can offer, and you brand and package yourself. For anyone who hasn’t searched for job using these new methods, it can be somewhat overwhelming. Don’t worry, it’s an evolving process.
Just stay calm and learn how to make the most out of social networking to improve the likelihood of receiving a call for a job interview.
3. LinkedIn is Key for Employers and Job Seekers
LinkedIn is one of the most significant tools the today’s job seeker can use.
With a network of millions of people from around the world, LinkedIn lets you highlight the skills you have and their value to a possible employer.
READ MORE ON:
Finding Jobs Using LinkedIn
4. The Profile you post on LinkedIn
If you want to be effective with your LinkedIn use, you will have to create a proper profile including a detailed summary, a professional picture, a list of your accomplishments, any links to your blog, Twitter account, and/or your websites that are yours.
Your LinkedIn profile needs to be updated monthly, and more often if you are actively searching for work. At least a couple of times a week, you’ll want to provide professional status updates.
5. Communication and engagement are keys to successful job search
Don’t forget that your network is part of your personal brand, which is why you should reach out to past and present colleagues, bosses, professional contacts, and friends to help establish a connection on LinkedIn.
This is an excellent way to learn about job opportunities.
You should never send a chain email to every person that has the same message in each. Instead, personalize your communication, and also find those individuals that you can write a recommendation for and who can return the favor. Positive recommendations are a powerful tool.
6. The Important Roles of Twitter and Facebook
If you aren’t already using Twitter and Facebook it’s time you did.
Both are valuable when you want to establish a positive presence online. If you are using Twitter or Facebook you need to be certain you set up your profile so that potential employers have only access to relevant information and do not get to see your personal information.
You may be interested in reading:
Twitter Job Search Explained: Twitter Jobs Search Guide
7. Being part of your industry
When you are using Facebook or other social networks make a point of “liking” organizations, government agencies, and companies that you might be interested in working for. It’s critical that you are part of key trade association groups within your industry. Customize your biography so that it includes your skills. Make sure you are using keywords.
Finally, with Twitter you will want to follow companies that are you would be interested in working for or that have current job posting feeds. It’s important to share personal information.
Don’t be afraid of today’s new methods of job searching. Before long you’ll have the hang of it.